Winning the Page Speed Race: How to Turn Your Clunker of a Website Into a Race Car The relentless pursuit of speed in digital marketing has reached a fever pitch, with Google's latest moves cementing page speed as an essential aspect of any website's arsenal.
This development is driven by the seismic shift towards mobile dominance, where 61% of searches are now performed on mobile devices.
As a result, Google has revamped its search engine ranking algorithms to prioritize page speed above all else.