The End of Logos as We Know It? The recent unveiling of Instagram's new wordmark has sparked widespread ridicule and confusion among designers, marketers, and users.
Adam Mosseri's announcement that the logo is a "cleaner and more modern" refresh of the brand seems at odds with the general consensus: this thing looks like it was designed by a committee of sleep deprived interns.
The new logo's cursive sans serif hybrid has been met with eye rolling and incredulity. Some have mocked its amateurish design on social media, while others defend it as a bold move towards minimalism.