The Jersey Wars: A New Frontier in Alternative Assets Caitlin Donovan, head of sales at JOOPITER, has sparked debate with her comments on sports memorabilia as a booming alternative asset class.
Her company's decision to auction off a Michael Jordan jersey for $10 million opening bid highlights the growing interest in tangible, unique items.
JOOPITER is part of a new generation of digital auction houses that have disrupted traditional marketplaces by offering unparalleled access to rare and coveted items.