The Global Hunt for Musical Talent: HYBE's Next New Creator Program HYBE Corporation, the South Korean conglomerate behind K pop sensations BTS and ENHYPEN, has launched its Next New Creator program to identify fresh talent among aspiring pop music producers worldwide.
This initiative aims to unearth new voices in an increasingly crowded industry. The program involves four of HYBE's major labels – BIGHIT MUSIC, BELIFT LAB, PLEDIS Entertainment, and YX LABELS – as well as HYBE JAPAN.
The stakes are high, with a 5 million KRW ( $3,300 USD) prize for both individual and team winners, plus the opportunity to collaborate with one of these influential labels.