marketing

Australian Small Businesses Adapt to Changing Customer Behavior

How Australian Small Businesses Are Turning Daily Pressures into Long Term Progress The latest report from COSBOA, supported by CommBank, highlights the challenges faced by Australian small businesses in responding to shifting customer behavior and economic pressures.

Regional operators are not alone in struggling to adapt; SMEs nationwide are grappling with the same issues.

For Second Mouse Cheese's SJ Pienaar, selling directly to customers at markets like Carriageworks Farmers Market has reduced expensive refrigerated freight costs while expanding her brand reach.

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